The Effects of Consumer Trust and Perceived Risk on Purchase Intention in Pakistan Social Commerce – A Double Mediation Model. KASBIT Business Journal, [S. l.], v. 14, n. 3, p. 62–80, 2021. Disponível em: https://www.kasbitoric.com/index.php/kbj/article/view/189. Acesso em: 4 jun. 2026.